Nerd Alert podcast: Does the world really need another premium bike brand?

HOSTED BY: https://fatmtnbike.com

TODAY'S RIDE

Nerd Alert podcast: Does the world really need another premium bike brand?


If you’ve got a decent chunk of change and are looking for a higher-end carbon drop-bar bike, there’s certainly no shortage of good options — and probably too many of them, in fact. So why on earth would someone think it’s a good idea to start yet another one given this hyper-competitive environment?

Well, that’s just what the folks at Bridge Bike Works are doing in Toronto, Canada. The company’s first bike sounds interesting enough, but the story behind the brand is arguably more compelling. And that’s exactly what this week’s Nerd Alert deep dive covers.

Nerd Alert podcast: Does the world really need another premium bike brand?     SUBSCRIBE TO THE ‘NERD ALERT’ PODCAST
Never miss an episode. Subscribe to our ‘Nerd Alert’ podcast on iTunes, Spotify,  Google or wherever you get your podcasts.

Read More
Nerd Alert podcast: Does the world really need another premium bike brand?

By: James Huang
Title: Nerd Alert podcast: Does the world really need another premium bike brand?
Sourced From: cyclingtips.com/2022/06/nerd-alert-podcast-does-the-world-really-need-another-premium-bike-brand/
Published Date: Wed, 22 Jun 2022 14:00:43 +0000

Read More



___________________